Feb 6, 2020
Tara Clark is the founder and CEO of Social T., a “one-stop shop” company that specializes in building a comprehensive and effective social media strategy for business, especially newer startups whose founders are occupied by other responsibilities. Tara graduated university just as the 2008 financial crisis was beginning, forcing her to adapt and break into the then-emerging field of digital marketing. In this episode, Tara discusses the vital financial and professional lessons the financial crisis taught her, breaks down exactly how Social T. optimizes social media for its clients, and explains the importance of forging personal connections through both social media and professional collaboration.